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Christian Villar

DISCOVER THE POWER OF BEING YOU

"Elevate your entrepreneurial, athletic, and personal journey with the "Winning Where It Matters mindset, mentality, and lifestyle.

Who Am I:

I'm Christian Villar—entrepreneur, professional athlete, and consultant. With nearly two decades of experience, I've transformed visions into reality for my clients as I have for myself.

 

My journey has been shaped by resilience and determination, rising from humble beginnings to excel in education, sports, and business. I hold a Master’s in Public Administration and a Bachelor’s in Social Behavioral Science from Seton Hall University, where I graduated with honors, with minors in Psychology and Business Administration.

I’ve founded and led ventures that embody my commitment to excellence and innovation. As the founder of The Pros Brand, an independent footwear and apparel company, I develop products that meet the highest standards of athletes and active individuals. I also pioneered NBXL, the world’s first U.S.-Middle East-based independent professional basketball league, providing a global stage for athletes. Additionally, I created and played for NJ-Pros, an independent professional basketball team that now competes in the NBXL 

Through Villar Consulting, I’ve guided businesses, nonprofits, and individuals since 2004, offering strategic insights through "Winning Where It Matters" presentations, seminars, and one-on-one or group coaching. My expertise extends across industries, helping people navigate challenges and achieve success.

I don’t just preach success—I live it. My track record reflects both my own personal and professional achievements, as well as the growth and wins of the many individuals I’ve helped along the way.

What I Do:

 

I inspire, motivate, and empower individuals to turn their visions into reality through the "Winning Where It Matters"philosophy. More than just a slogan, it’s a mindset, a mentality, and a lifestyle designed to help you prioritize what’s truly important and excel in those areas—whether in sports, personal growth, or business.

My WWIM Approach:

My consulting and coaching are rooted in three essential principles:

Know Thyself – Understand your strengths, weaknesses, and unique purpose.

Perspective – Shift your mindset to overcome limitations and embrace opportunities.

Action – Execute with purpose and consistency to create lasting results.

 

By applying this framework, my clients have redefined success on their own terms and unlocked their full potential.

 

Who I work with:

  • Entrepreneurs launching and scaling businesses.

  • Individuals establishing 501(c)(3) nonprofit organizations.*

  • Athletes looking to elevate their careers and personal brands.

  • Those committed to self-improvement and personal development.

  • Corporations, nonprofits, sports organizations, schools, and churches seeking transformational growth.

Are you ready to start Winning Where It Matters?

This journey begins and ends with you. You are 1 of 1—unique, with your own set of talents, passions, and a vision that matters. It’s time to break free from societal limitations and take control of your success in both life and business.

 

They say winning isn't for everyone. I say "Winning Where It Matters" IS!

Join me, and let’s redefine what success means for you.

A documentary on the making of NBXL will showcase how the Winning Where It Matters philosophy shaped not only the league but also my journey in founding NJ-Pros, The Pros Brand, and more. Stay tuned for the full story of resilience, innovation, and legacy in the making.

Schedule a free 30-minute consultation with Christian Villar, founder of The Pros Brand and "Winning Where It Matters," to kickstart your journey toward personal and professional success.

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